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2011年10月28日

Digital Hourglass Communicator

When busy parents make the meal, family members can all be something in it for parents how sad a thing. Designer Gwendolyn Frederick design of an hourglass timer device, through this thing allows family members to have a meal waiting for intermittent expectations. Similar to the hourglass same time reflects the way, with a sensing device, and has WiFi capabilities , a subsidiary of its specific application installed on your smart phone or laptop computer in, when the smell of food triggers the sensor when the hourglass, SMS or message will be a way to inform other family members to make time for meals, to prepare them, to enjoy the meal.

  


Posted by novaking at 11:05Comments(0)

2011年10月05日

iPhone 4S

After nearly 15 months after the vacuum and look forward to, this morning, Apple released a so-called new iPhone mobile phone, but that part was a bit disappointed with the industry and the user is not before the release of Apple's new forecast industry The iPhone5 , or iPhone5 and iPhone4S with the two smart phones, but only a iPhone4S .





Apple iPhone4S Cook look forward to the release is out with a different Steve Jobs adventure of self-confidence?

Industry and part of the user is made ​​more disappointing, because in terms of design and functionality point of view, compared to current selling iPhone4 not have to let the market and the users themselves or a substantially different feel. In response, Wall Street has responded. Frustrated Apple's stock price 5% , then rebounded to close, Apple's shares edged down 0.56% . In this regard, some critics said led Cook Apple has changed the taste (that has shown innovation fatigue), and some believe that Apple ripe, implying that Apple had not much room for future development. The fact is that so?








iPhone4S does not seem to impress Wall Street, closing the day Apple's shares slid as 0.56% , and the entire stock market down trend showing

In fact, this year, to be released on the new Apple iPhone has been the focus of industry speculation, but I always believed that, given Apple's iPhone4 and before iPhone3GS 's hot, there is no need this year, Apple released a new iPhone to participate in the smart phone market. As far as single species, the market is not a smart phone can iPhnne4 par. Since there is no opponent, from a competition point of view, to deliver a new iPhone will be much meaning and value of the discount. Of course, I am not saying that Apple is not in the smart phone industry opponents, on the contrary, its biggest rival is Google's Android .

Although the Google Android mobile phone system can not iPhone4 contest, but with a force, its rapid growth momentum remains. Rapidly and to what extent? It is predicted that Google Android phone this month on the amount of activation will soon reach 100 Wan / day, rapid growth of near-savage captaincy, so Android and the iPhone is gradually opened the gap, for Apple, in order to Global mobile phone market (including smartphones and feature phones) 5% of the share, grab a 66% profit, the urgent need to solve is how to improve or expand the market share of problems again, even to sacrifice part of the profit margin. In this sense, Apple released iPhone4S compared with industry forecasts of new iPhone5 more for the Apple market value, or more in line with the current competition in the smartphone market characteristics and trends. Why?




First of all, iPhone4S prices look quite impact, including 16GB of the contract price of 199 dollars, more importantly, iPhone4S after the release of their previous iPhone4 contract price will be reduced to 99 dollars, 3GS contract price will be zero. This combination will be on Android to form a strong impact. In fact, iPhone4 released this 15 months, iPhone3GS has been in the second iPhone4 of hits. From here you can see, the price for Apple's iPhone also has the same with the new release, at least not lose stimulus.

Second, GSM and CDMA support, let Sprint into the apple iPhone operation. So far, the United States of America 's top three operators in AT&T, Verizon, and Sprint became iPhone partner. This can promote the sales of iPhone, importantly, decomposition of Google Android market share.

Finally, the so-called performance. I do not agree with some of the industry's assessment that Apple has no innovative argument. A5 processor use, but longer duration of use, which none of innovation factors? To know the dual core A5 is used in Apple's prior iPad2 on, and now into Apple's iPhone , and by no means an easy migration so simple.

There is a 800 -megapixel camera. Perhaps the opponent will say that within the long to do so. But I remind that, in comparison with prior iPhone4 , even iPhone3GS photo shoot, and opponents to the same pixel, or even higher than the iPhone smartphone pixel compare the photo shoot, not difficult to find Apple's advantage, in fact, this difference Behind the pixel is not a simple, but the system optimization. This point, the opponent is not available, which they derived the iPhone4S used iOS 5 . Remember Apple's greatest strength lies in its combination of hard and soft.

Of course, from the current domestic and foreign markets and users for the survey, upgrade or replace iPhone4S power is clearly insufficient, for example Businessinsider survey, nearly 44% of the existing iPhone4 users will not upgrade to iPhone4S , 14% of users not from their existing iPhone 3G and iPhone3GS upgrade to iPhone4 , but the survey misses the point, it is still not iPhone users. After all iPhone4S release, before iPhone4 and iPhone3 , including iPhone4S very attractive price, the market will inevitably lead to new user needs. Nevertheless, I still see that there are still 43% of the existing iPhone users choose to upgrade to iPhone4S . Thus, Apple iPhone4S the release of existing and new iPhone users made ​​a very good market equilibrium, the core purpose is to grab market share.

However, Apple's strategy has some risk, that is, if the market share growth is not obvious, or does not achieve the desired objectives, and this combination will affect the marketing strategy of Apple iPhone for profit, that Apple will into a more passive position, but this possibility be? Even so, there are rumors in the Apple iPhone5 , but it needs to appear only at the right time. So I believe that, iPhone4S is the new Apple CEO Steve Jobs Cook time is different from the self-confidence of the adventure, after all, he needs to and different from Steve Jobs to Apple's new development strategy and direction.  


Posted by novaking at 15:39Comments(0)